Headline-Worthy Whiskey | The Story Behind New Era

This isn’t just a whiskey subscription. Enjoy a curated journey into the world of premium whiskey—crafted by whiskey enthusiasts, for whiskey enthusiasts.

Monthly social club exclusive bottle shipped to your door each month
Access to other social club single barrel picks for members only
Email newsletters with distillery announcements, upcoming releases, and events
Invitation to join to members-only Facebook and Discord Groups
Participate in barrel picks with New Era and other social club members
Private events at the distillery
Your very own bottle locker and access to our upcoming private social club space downtown Lexington, Kentucky

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From small towns with humble roots, two whiskey connoisseurs embarked on a journey to create something extraordinary - a tribute to tradition reimagined for a new generation.

New Era is headline-worthy whiskey that honors the traditions of craftsmanship and storytelling while moving into a new era with bold intention. Every pour  is a nod to the past and publisher of our stories today and tomorrow.

This whiskey not only delights the palate but facilitates authentic human connection. In a world that moves too fast, perhaps we should slow down - rediscover the power of shared moments and community one sip at a time.

This is not just whiskey. This is a new era. This is an invitation to gather and toast THE GOOD NEWS.

Honoring tradition in a new era

From small towns with humble roots, two whiskey connoisseurs embarked on a journey to create something extraordinary - a tribute to tradition reimagined for a new generation.

This is a new era in whiskey

This whiskey not only delights the palate but facilitates authentic human connection. In a world that moves too fast, perhaps we should slow down - rediscover the power of shared moments and community one sip at a time.

Honoring tradition in a new era

From small towns with humble roots, two whiskey connoisseurs embarked on a journey to create something extraordinary - a tribute to tradition reimagined for a new generation.

This is a new era in whiskey

This whiskey not only delights the palate but facilitates authentic human connection. In a world that moves too fast, perhaps we should slow down - rediscover the power of shared moments and community one sip at a time.

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